SOLDIER DESIGNED. made in britain.
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We’re building more than outerwear we’re helping rebuild British manufacturing, one garment at a time.
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Every smock is soldier-designed and British-made top to bottom, keeping skills, jobs, and money in the UK. It’s hands-on, personal, and done properly because if it won’t stand up when it matters, it doesn’t leave us.
Beatrice Pays Her Way, an Oath to the British Economy, and Stock on the Way
Beatrice the British Defender opens doors to Leicester's factories, an oath of allegiance to the British economy takes shape, and new wax jackets, waterproof jackets and boiled wool gilets are on the way.
The Mastermind, the Shoot, and a Turning Point at Goodwood
A wrapped Defender gift from James Martin, a challenging second mastermind, a two-day shoot at Baddow Park, and a Goodwood Revival that felt like a genuine turning point for the brand.
Churchills and Metropolitans Out the Door, Billy Aprahamian's Parade, and the Eve of Ideas Fest
The Churchills and Metropolitans are out the door, we've just had our best start to a month on record, and we're on the eve of Ideas Fest with a main stage interview alongside James Martin. Plus a weekend at Billy Aprahamian's yard and a night in with Elite Thread.
